African Business Day is ASAH’s largest annual keynote event. The purpose of thisevent is giving students and young professionals in the Netherlands a new perspective on the fast-growing continent of Africa, and educating them on the numerous business possibilities and opportunities available on the continent.

This year, the event will focus on the “African Power” of the continent, where the aim is celebrating the success stories of current African stakeholders in business from different industries. ASAH has the honour of welcoming:

  • Kelvin Balogun, Director of Coca Cola Africa;
  • Viola Llewellyn, Founder of Ovamba;
  • Michael Ugwu, General Manager of Sony Music West Africa;
  • Amber Clifford, Expansion and Growth Strategist of Uber Eats EMEA;
  • Charles Ofori Antipem, Inventor of the Science Set.

African Business Day 2019 offers an exciting full-day programme that is divided into three parts. In the morning, students and young professionals can participate in a series of interactive case workshops from multinational corporations Google, Shell, Unilever, Uber, and PVH. During the workshops, participants have the opportunity to apply their knowledge, and expand their professional networks with the possibility of being recruited. The afternoon presents the plenary session, hosted by Keturah King from CNN African Voices, where five incredibly talented speakers will share their personal experiences with and perspectives on business in Africa with the audience through speeches, question-and-answer sessions, and honorary discussions. To celebrate the fifth anniversary of the African Business Day, and to conclude this annual keynote event in a lasting impression, ASAH’s very first gala will be hosted in the evening. One lucky gala attendee will leave with our biggest giveaway yet – aGolden Ticket – taking them to an African destination of their choice!

Tickets for African Business Day 2019 are now available at